The purpose of this tool is to fill up an entire wall with the ideas generated by a team in a short amount of time.

What are the really promising ideas? Use the innovation matrix and the ranking system on this page to filter out the best ideas.

Essentially, the creative matrix is a tool that will help spark new ideas at the intersections of discrete categories. This tool is all about divergent thinking.

Whether you’re designing a new Value Proposition, Business Model, or even an entire strategy for the future, design criteria form the principles and benchmarks of the change you’re after.

Simply put, prototyping is the art and science of faking it before making it, where 'it' refers to an innovative product or service. Prototyping is used to make value propositions tangible and concrete.

Visualizing your idea on paper is one of the fastest, most effective ways to take your first steps to prototyping.

Having a ‘war room’ where the team can get together and see progress will boost productivity and efficiency tremendously.

The blank canvas is, as the name says, empty. It is a blank slate for you to fill. Use it to make your own canvas.

The Customer Journey is a tool to help you get insight into, track, and discuss how a customer experiences a problem you are trying to solve.

So, you've gathered a team of unusual suspects and diverse characters. How will you agree on your goals, expectations, and values?

The Context Canvas® is the framework we use to help you understand the context.

The business model canvas is a great tool to help you understand a business model in a straightforward, structured way.